After seeing a documentary about medical marijuana, Gwyneth Paltrow decided to make a bet and invest in a cannabis company founded by a former boyfriend of hers. While Paltrow isn’t a medical marijuana user, she has been a longtime fan. In fact, she’s been so impressed with the company’s drinks that she’s becoming a major shareholder. These beverages contain small doses of CBD and THC and are delicious.
While Paltrow hasn’t disclosed her personal investment in Cann, she has endorsed the CBD summits of Martha Stewart. She has more than 7.5 million followers on Instagram and has over 2.5 million monthly listeners on her podcast. Her popularity in the cannabis industry has made it a popular topic among her millions of followers, and she is confident that it will become mainstream in time.
While Paltrow isn’t a medical marijuana patient, she’s been investing in a cannabis-infused beverage company founded by a former boyfriend. The brand, Cann, raised $27 million in seed funding last month. But Paltrow was already a fan of Luke Anderson, whose entrepreneur was a babysitter. The actor approached Paltrow when Cann was still in its early stages and offered a partnership.
While Paltrow isn’t a medical marijuana user, the actress is a savvy businesswoman. She has backed Cann, a company that makes cannabis-infused beverages. The drink’s ingredients are safe, and its taste is comparable to light beer. However, Cann’s beverages may not be the only drink that Gwyneth Paltrow has backed.
A cannabis-infused beverage company has recently been backed by a star-studded lineup of Hollywood royalty. Cann, a Los Angeles-based weed company, produces cans of marijuana-infused social tonics. Cann has sold over two million cans and has doubled sales year-over-year since its launch. Cann is already the number one cannabis-infused drink in California.
According to the New York Times, Paltrow’s investment in the company’s drinks in an effort to make cannabis more accessible to the general public. “There are currently no legal restrictions in the U.S. on cannabis drinks,” writes Anderson. In fact, the company has been selling canned-infused beverages since its launch in 2016. The product is a natural drink that contains only a few milligrams of THC.
Cann has launched CBD-infused gummies to combat the stigma attached to the cannabis industry. The actress investment is one of the many notable celebrities to invest in the marijuana industry. She has become a major investor in a cannabis company despite the stigmas associated with marijuana. It also has a number of other celebrities as well, including Rebel Wilson and Darren Criss.