Fashion Designing is a specialization that requires an understanding of customer, his psychographics as well as demographics, socio-culture influences, the fashion trends, economic scenario, the market conditions etc. In accordance with this understanding, fashion designers conceptualize, ideate and design apparels as well as accessories such as scarves, footwear, handbags & jewellery etc.
Fashion Designers either designs exclusively for a single client or to target the mass market. Who-so- ever they may target, but they are responsible for the entire production process right from the concept stage to its prototype to its final output. They collaborate with various departments and stakeholders to ensure that the collection is a success, and it generates profitability.
Following is some of the opportunities accrue to candidates on completion of their Masters in
Fashion Designer: He is a specialist who utilizes his artistic ability to design and conceptualize innovative collection of customized clothing or accessories like Scarves, Jewellery, Footwear & Handbags etc. Generally, they choose to specialize in one area of designer wear like Haute Couture Fashion, sportswear and children wear etc. or the typical accessories. They must have the pulse of the market, latest fashion trends, materials, tools & techniques etc. and thus must be able to predict what kind of design concepts will do well and lead to a successful designer collection, thus helping generate revenue.
Fashion Stylist: He uses his artistic skills and understanding of fashion to create visually appealing and inspiring displays besides outfits so as to not only boost the brand image, but also deliver a brand message to the target audience. He identifies & selects the appropriate material, fabric, hair style, accessories and wardrobe etc. for the photo shoots, attending various events, fashion shows, etc. This is role requires strong communication skills, thinking on feet, problem solving approach and networking skills besides capability of collaborating with multiple agencies as well as people in order to accomplish your objective. Different types of stylists are:
- Still life
- Blogging/Social media.
Textile Designer: He creates two-dimensional designs and/or patterns for printed or woven or knitted fabrics. He must be brilliant in artistic ability, visualizing & sketching besides having an eye for textures, colours, patterns etc. He usually specializes either in Interior Fabrics- such as furnishings, carpets & upholstery or in Fashion Fabrics
Retail Merchandiser: He works closely with buyers and is responsible for predicting fashion trends, plan stock levels and monitor performance so as to ensure that right product appears in the right store or website in the apt quantities at the right time. They have a key role in ensuring profitability for they are accountable for managing the performance of the collection, setting of prices in order to maximise profits, planning promotions etc.
Visual Merchandiser: He uses creativity and awareness of fashion and market trends to design develop and communicate visual concepts and strategies in order to promote retail brands, products and services in catalogues, in-store, or online. He is also responsible for creating promotional events to attract the target market.
Thus, register now to join in Masters in Fashion Design Course and walk the path of glamour, fame and fortune.