Fans eager for the”BTS Meal” at McDonald’s would probably be excited to hear this collaboration goes past nuggets.
McDonald’s is dropping a limited-edition merchandise line Wednesday that’s motivated by bunch’s purple colours and fast food chain logo. The collection is really a”perfect representation of a iconic partnership between two fan-favorite brands,” the fast food chain declared. The merch contains hoodies, t-shirts, bathrobes, socks and sandals.
The collection belongs on sale at 7 pm ET Wednesday on Weverse, a fan-community program made by BTS’ record tag.
The”BTS Meal” goes on sale Wednesday in the USA after being declared in April. The meal contains a 10-piece Chicken McNuggets, medium fries and Coke in addition to the US debut of two fresh sauces — sweet crackers and Cajun flavors — motivated by McDonald’s South Korea recipes. The meal is first star collaboration to go available worldwide.
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In another first, McDonald’s (MCD) is incorporating”never-before-seen digital surprises” containing BTS in its own program for US customers. A brand new TV commercial for McDonald’s using the brand’s newest strike,”Butter,” is also making its debut Wednesday night.
Partnering with BTS is arguably McDonald’s largest get after the crush successes of its meals with J Balvin along with Travis Scott. Both performers also had a product cooperation with the chain. McDonald’s also dropped limited edition product line in February to observe the launching of its newest chicken sandwich.
Quick food chains operate razor-thin profit margins, so promotions and new items help them stand out in the contest. Quick-serve restaurants are also trying to direct customers to their apps, which boost loyalty and sales. In fact, sales at US restaurants open at least a year climbed 5.5percent in the 3 months ending December 31, partly spurred with these promotions.