A 10-week decline in smartphone sales in China reveals that the future looks bright for the consumer electronics market. The decline is not related to COVID-19 control measures. While the decline in smartphone sales in China is concerning, it seems that the future will be better than the past. The decline occurred from late January to mid-April. Market researcher Counterpoint says that the smartphone industry is a key driver of the Chinese economy, and the future looks positive.
Samsung’s Galaxy S line
The Samsung Galaxy S line will continue to be a strong seller in China, but the company may face a decline in demand in the second half of this year. In addition to the Chinese market, Samsung manufactures its smartphones in Indonesia. The factory opened in 2015 and currently produces about 800,000 units a year, enough to meet local demand. The smartphone market in China has changed drastically in the last decade, with Chinese OEMs becoming more competitive in all segments of the market.
Apple’s iPhone 8
Apple’s iPhone 8 is due to be launched on Tuesday. It is expected to cost upwards of $1,000, a significant price hike compared to the iPhone 7 Plus, which has a price of less than $800. However, this price may have a greater impact in China than it does elsewhere. That’s because the price of the iPhone 8 is almost double the average monthly salary in the country.
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Google’s Pixel 3
With the recent announcement of its new flagship device, the Pixel 3, Google has put itself in the spotlight for the first time. The new smartphone is powered by an in-house chip, which should increase its performance, and should help it end its slump in China. This new phone has many positive attributes, including an excellent camera and a large display. At the same time, it will cost more than its predecessors, but its price is significantly lower than competitors.
Samsung’s Galaxy S9
A drop in profit for Samsung Electronics’ mobile division is a big reason why sales of its flagship Galaxy S9+ have fallen short of expectations. While the flagship phones were praised for their new camera tricks, critics complained that they weren’t a good enough upgrade for consumers. Samsung executives have said that they are not sure how many units of the Galaxy S9+ have been sold so far, but it is a humbling reality.
Xiaomi’s Mi Mix 3
The company is betting that its latest phone, the Mi Mix 3, will be the final straw in the sales slump in China’s smartphone and other gadget markets. The company has been aggressively expanding offline in India, especially Tier 3 cities, and its Redmi 9 and Redmi Note 9 models have performed well. Earlier this year, Xiaomi also spent $300 thousand to redesign its logo and has since begun shipping the phone to consumers.
Huawei’s Mate 20 Pro
If you’re looking for an affordable flagship, Huawei’s Mate 20 Pro could be the answer. The smartphone is powered by the HiSilicon Kirin 980 SoC, which is an improvement over the Kirin 960 SoC. It features a two-core, two-thread CPU arrangement with Arm’s DynamIQ technology. Four Arm Cortex-A76 cores clock in at 2.6GHz and 1.8GHz respectively, while two Cortex-A55 cores run at 1.7GHz. Overall performance is good, but it may not be enough to propel Huawei’s Mate 20 Pro past other flagships.