Every business, organization and person wishes to have a website that is optimized properly and has all the necessary SEO tricks so as to increase traffic and make sure that when a search is conducted through the site, it will lead to higher placements in the results page. But how do you find out whether your site complies with these SEO standards or not? How do you make sure that you present your site the way you want it to be found? Here are some of the simple ways by which you can find out whether your content conforms with SEO norms:
a) If you own a blog and want to make sure that it is well-liked among bloggers and other users on the web, then you need to make sure that you submit it to many popular article directories on a regular basis. It is recommended that you submit your blog once a week because this will ensure that your site is well-liked by visitors and search engines alike. In case your blog doesn’t make it to the top 10 results pages for a particular keyword, then you should start submitting it more often.
b) You should also keep an eye on the existing links on your website. If there are any new links coming into your site from a number of different sources, then you should take a good look at these links and analyze the reason behind their presence. Do you think that these new links provide sufficient benefit to your site? Is it possible that they are being purposefully crafted to remove your competitors’ site from the ranking lists? If you suspect this is the case, then you should drop those links and carry on with your ranking activities.
c) Another way to make sure your content is well-liked is by using keywords that are in demand on the internet. You should make a list of such keywords that are in high demand on the net. You should then carry out research on these keywords and ensure that you include them as many times as possible on your content. This will help your site gain some ground when it comes to search engine rankings.
d) Another way of ensuring your content is in line with current SEO trends is by checking the websites that host your content. Have a look at the page rank of the website hosting your content. The better the page rank, the more significance your content has. You should try to make sure that the page rank is high enough so that you are listed on the first page of major search engines. However, if you have to work on your website for improving its visibility, then make sure you submit your site to as many directories as possible. This is because most major search engines have a special category for “content-based categories” and the directory listings will help you get your site listed in this section.
e) You can also use RSS feeds to get your site listed on the RSS feed of major news websites. Most of these websites are dedicated to providing up-to-date news information. Therefore, whenever there is a new post, it will be posted on their newsfeeds. If your content is frequently updated, it can easily make its way to the RSS feed of such news sites.
f) You can also make sure that your content is updated by making it available as a downloadable file. There are quite a number of software programs which you can use to make sure that your content is easily available for download. You just need to ensure that you put a hyperlink that leads to the download page on all the pages that contain your content. Make sure you keep replacing existing links whenever your site acquires new ones.
g) You can make sure that your content is easily accessible from other sites. For this, you can create content pods and place them on the various social bookmarking websites. It would be a great idea to place the link to your content on every page that has any relation to your business. This is an excellent way of driving maximum traffic to your website.